National Parks Service

For their centennial anniversary, the National Park Service advertised 9 National Parks in East Tennessee and surrounding areas at McGhee Tyson Airport. Foregoing typical airport advertising, we created “Airport Park”, wrapping the baggage claim area with nearly 2,000 square feet of custom illustration and graphics. The dramatic display showcases each park’s natural beauty, history and features in a style reminiscent of vintage National Park posters. Due to the success of this project, what was originally intended to be a temporary installation has become an evergreen fixture in the airport.